Tuesday, January 4, 2011
Hong Kong hotel chain Shangri-La Hotels and Resorts, which specializes in luxury hotels, in 2011 will begin construction of 7-star hotel on Sri Lanka. The agreement with the Sri Lankan government to acquire ownership of 10 acres of land near Colombo - Galle Face - is already signed. Until then this site was owned by the Ministry of National Defense.
Chairman of the Sri Lankan Tourism Development Agency (SLTDA) Dr. Nalaka Godahewa told the Daily News Business and the Island Financial Review that at this site in 2011 to begin to work a 7-star Shangri-La, and the total amount of investment of the Hong Kong group will be about $ 500 million.
Currently, Shangri-La group, which is engaged in hotel business since 1971 and has become one of the leaders of the industry, owns about 70 hotels and resorts in Asia-Pacific, Middle East and North America. It has more than 30.000 rooms and suites of various categories. In addition, the group is building new hotels in such countries as Canada, Australia, Britain, Turkey, China, India, Macau, Philippines, Turkey and the Seychelles.
Mr Godaheva expressed confidence in the success of the joint project, and noted its exceptional importance for the development of tourist infrastructure in the country: "This is a landmark achievement for the government of Sri Lanka. Such mega-investments undoubtedly strengthen investor confidence and create a more attractive investment image of the country. Also the chairman of the Tourism Agency reported that there were applications from other hotel chains to build two more 7-star hotels on land belonging to private individuals.
It should be noted that shortly before the Sri Lankan government has opened a tender for construction of ten artificial islands around the Kalpitiya coast. At the moment it received 11 bids from investors from around the world. The results should be announced by the organizing committee appointed by the government as early as this weekend. It is assumed that the project will be able to attract investments of U.S. $ 500 million.
Also, in order to attract tourists to the island of Sri Lanka and increase interest around the world SLTDA planned to conduct in 2011 a large-scale promotional campaign, which was called 'Visit Sri Lanka'. Each month of the year will be devoted to a particular topic, which promotes a holiday on this paradise island. It is assumed that as a result of this campaign the group will achieve 31-percent increase in attendance, and the total number of visitors of the island will be more than 750.000 people per year.